ONE Insurance App

Making the experience of having an insurance as simple as possible.

ONE is reinventing the way insurance works

App to create claims, modify contract and edit your personal information. Available for IOS, Android and Web App.

Background

Insurance app for the german market developed in the tech hub in Barcelona, adapted for IOS and Android devices.

Insurance holders

Big scope of german users

Need to convey safety and ease of use

General info

User research

ONE insurance had a very broad spectrum of users, some of them where very tech-savy and others where very old-school. This was quite a challenge because much of the insurance business on germany is very focused on a very old way of working, with printed contracts and in-person interactions.

Main improvements

  • Improve color font contrast to help Walter
  • Native components for each platform to improve user experience for each device
  • Align messages to be more straight-forward
  • Create illustrations

Website

Responsive website build in Angular with customizable components

IOS

Native components for IOS devices, such as date-pickers and toggle buttons

Android

Native components for Android devices, such as header position, date-pickers and toggle buttons

Conclusions

We were able to offer a very solid experience to very different types of users. With the help of the tech team, we approached our users on their preferred devices, including mobile native apps and desktop experience. Our main ally to discover user needs was: the customer support team.

Outcomes

  • The second version of ONE was deployed successfully in multiple countries, including non-german speaking ones as Poland

Opportunities & recommendations

  • The project was closed due to a pivoting decision, but the team was pointing to improve a lot in the area of risk prevention using telemetry data with users